Food Blogging Traffic & Income Report for July 2018. Watch over my shoulder as I show you how to increase traffic and improve your income on your food blog.
In the July of 2016 we were just arriving back from a holiday in Spain. It was Sofia’s first trip outside of Portugal and we had an amazing time. We did lots of swimming, we had walks along the beach, we built sandcastles, we ate ice cream, we had pastries for breakfast, we had tapas and Sofia experienced her first Brazilian barbecue.
I was also pregnant with Jorge at the time and its hard to believe that he is 2 years old next month as time goes way too fast.
But we remember that date too for another reason.
It was the first time we achieved 30,000-page views a month.
It felt amazing and even though we got a million-page views over Christmas, the special moment was when we could finally say we get 1000-page views a day.
But I know a lot of food bloggers that are lucky if they scrape past 100,000-page views and have been blogging for 10 years not the 2.5 years that we have done.
To them I would say one word:
It’s what all food blogs with traffic have. The ability to stick at it and blog when you are expected to blog. Not to disappear for three months because you were moving to a new house or because you had a baby.
Even the month Jorge was born daily blog posts still went out. I have never missed a single deadline that I have set the blog.
When I am working with other bloggers, whether it is promoting their affiliate products or asking to feature them in a round up, I will walk away if they are unreliable.
Some of them will email me back six months after I have emailed them. By that point I have totally forgotten about them and the help I needed from them is long gone.
So, if you are struggling, just carry on and keep getting those posts out and working on your social media and SEO and it will all fall into place.
How To Start A Food Blog
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Number #1 Way To Increase Traffic
Forget spending months updating old images with new descriptions on them, that’s not what is going to bring you lots of new traffic.
What will create more traffic is more content, the more content you have on your blog = the more social media shares and the more SEO positions.
When I look at my new recipes that I have on recipethis.com in 2018 there are many of them that have front page Google positions and that have done well on Pinterest too.
If you can find the time, aim to get at least 3 posts out a week. When we started we used to blog daily to get a good collection of posts and traffic going and it paid off.
It’s the best way if you want your traffic will grow and grow.
Our Food Blogging Income During July 2018:
- Adsense = $989.11
- Amazon Associates = $476.11
- Clickbank = $112.87
- Amazon CPM Ads = $107.65
- Kindle = $88.40
- Draft2Digital = $76.39
- Google Play = $38.61
Total Revenue = $1889.14
Our Food Blog Expenses During July 2018:
- FastComet Hosting = $188
- Aweber = $49.00
- Canva = $12.95
- Bluburry = $12.00
- Microsoft Office = $10.59
- Buffer = $10.00
- Imagify = $5.00
Total Food Blogging Expenses = $292.54
This leads to a total food blogging income from Recipe This For July 2018 of $1596.60.
I must say that this is the lowest income report amount for the year and probably the lowest since the beginning of 2017. And you know what? I am still very much proud of these amounts.
You see we have made a big decision and that is to quit sponsored content, side hustling on all the free products we receive and to focus on creating our own products. We are just wasting too much money and sponsored content must be the worst type of income to earn on a blog, for the amount of time involved.
Sponsored content appeals to a lot of bloggers in the beginning because 1 sale from a brand and you have suddenly earned 1000€ rather than the low amounts that you earn in the beginning from advertising networks when you hardly have any traffic.
But the truth is the work you put in is HUGE and then there is always the worry that you will not satisfy the brand.
My biggest pet peeve is that you do some sponsored content, then that post becomes one of your most popular posts and they earn thousands back and you get nothing, plus you cant just go in and edit the post and earn more affiliate commission or plug a new product.
I estimate that sponsored content was taking up 30 hours a week of my time and this takes my time away from new products and affiliate marketing.
The plan is to honour current sponsored deals and not take on anymore once that they have been completed.
Plus this means these 30 hours can be replaced with my new product coming out just before Christmas!
Our Original Goal
When we started RecipeThis.com and our income reports we wanted to earn $1200 a month passively and as I type this from a campsite in Northern Spain we have achieved just this. I must have only been on my laptop for 3 hours in the last 3 weeks.
Recipe This Blog Traffic July 2018
We got a slight increase this month on our traffic and are back into the 300,000 range. We expect it will move up and up now in the build up to the winter months and we’re really happy considering it’s the worst month of the year for our seasonal blog.
Here is our traffic for July 2018:
Here are our top 10 traffic sources for RecipeThis.com during July 2018:
Many people seemed to get blocked on Pinterest for a short time this month from what I have read, thankfully we have been fine. Like everyone else we also use Tailwind but make sure our pins are spread out and that the same one doesn’t go out at the same time.
This allowed Pinterest to remain our highest traffic source for the month, followed by Google search.
Here is our SEO traffic from Google Webmaster Tools account:
We have moved hosts again on our blog and now are set up with a dedicated hosting provider. We’re hoping this will help our SEO grow more and more.
I have also started analysing my SEO results more on the results we already have, so that we can have more and more of a rinse and repeat strategy.
Right now we are travelling through Spain and expect to be back home by the end of the month. As I write this I have a screaming baby and toddler both wanting to return to the swimming pool!
When we get home we will be working on our new product that we would like out in time for Christmas, so its going to be a busy time for us, so we are trying to relax until then!
We hope everyone has had a wonderful summer and is looking forward to autumn and winter.