Food Blogging Traffic & Income Report for June 2018. Watch over my shoulder as I show you how to increase traffic and improve your income on your food blog.
I often get asked what happens when you make a recipe. How does it go from an idea, to a recipe on the blog.
Well this is EXACTLY how it happens:
#1 The Idea
I have an idea. It might seem like a silly idea, or sometimes I can just have a feeling that a recipe is going to be a success and then I plan the logistics around it. When Dominic is in the office working I will bring him in a weird plate of food. It will be food that doesn’t go well together but is accepted that it happens because we’re food bloggers!
It doesn’t go together because I will have tested 3 recipes but with small amounts and put it on one plate for him. I once gave him Chinese, Indian and Italian on the same plate!
Or another time I was recipe testing chicken and underestimated portion sizes, so he got one slice of chicken and then nothing else on the plate.
#2 If we all like it the recipe process starts
It needs the okay from us all. That’s including 2 under 4s and a fussy teen as well as us parents. As we want the family audience we want to make sure that it appeals to everyone.
#3 Recipe + Photos
We will then do the recipe and the photos. Some days we will just do one recipe in a day, then on other days we might do as many as 4 and the most we have done in one day is 6.
I will create the food as it is nearly always my recipe idea anyway. If there is some prep that needs doing, then Dominic will do it.
Then when I am done I will turn to Dominic to style it and take the pictures for us. He only started taking the photos back in the New Year and he is doing a fine job. Plus, he is an ex-professional chef, so he has experience in food styling.
As well as this we will have our under 4s on the floor below the camera and food, waiting patiently for their dinner.
#4 I Download The Photos
I will then download the photos onto my laptop and then edit any I want to edit, but most importantly choose my favourite pictures. We will often have 50 photos to go at and I usually choose my top 5. Then play about with them a bit.
#5 I Write The Post In Microsoft Word
I will then write the recipe up in Microsoft Word. I already have a template for that and it has my notes on it for when it gets uploading. Such as the text I want for the tweet button, the SEO keywords, the hyperlinks that need doing and so on. Then at the bottom I will have listed all the graphic design that needs doing.
#6 Kyle Designs The Graphics
At this point Kyle will design the graphics. Those skinny hidden graphics, the recipe with our ingredients on it that we are known for, plus any other graphics that I need doing for a particular post.
We use Canva for all our editing of graphics. We did have Photoshop before this, but none of us really liked it, so we ditched it earlier this year.
#7 Dominic Uploads The Posts In Bulk
We find it easier if we work in bulk on our posts. Kyle will design graphics in bulk and then Dominic uploads them in bulk. Even as I write this that you’re reading now its from a day of writing blog posts, to schedule for a later date.
#8 Blog Promotion
Then like any other blogger its about the promotion as it goes live. On the day we will share it across all our social media channels, our push notifications, our VA will share it to recipe sharing sites, G+ communities, Tumblr Groups and I will share it on Facebook groups. Kyle will use Tailwind and BoardBooster to share it onto Boardbooster tribes and Pinterest Groups.
Then it is rinse and repeat.
Saturdays is Kyles day when he is in the office with me and off school and doing the graphics design.
Normally with me and Dominic we take it in turns to work a week on and a week off. That way we are free of babysitters and we get a week every fortnight to be with our kids.
This of course is what works well for us as everyone is different.Read How @recipe_this made money from their food blog last month From Food Blogging
How To Start A Food Blog
Would you like to join me and be a full-time food blogger too? Would you like to take photos of your delicious food, talk and breathe food like I do?
Then check out our free guide showing you how to start a food blog:
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A Quick Way To Find In Demand Recipe Ideas
I avoid Google Trends as much as possible. Just like I also avoid the keyword tool on Google Adwords. That is because EVERYONE is doing this and I don’t want to be yet another food blogger, with the exact same content on her blog.
I am not like that and love being original.
I’m also obsessed with cooking new recipes and must have at least 500 recipe ideas in my ideas folder on my laptop.
But if I did have a mild case of writers’ block and wanted ideas then this is what I would do:
- Find a keyword that you’re already doing well for on your blog.
- Then put that keyword into Google
- Then don’t hit the enter and it will give you suggested results
- Google already knows you for the original keyword and it’s a chance to rinse and repeat and target similar keywords WITHOUT being repetitive
- Do this at least 2 times a month
- It then strengths your SEO positions and your authority in the niche
Our Food Blogging Income During June 2018:
- Sponsored Content = $1510.85
- Free Products = $1500.00
- Adsense = $1045.53
- Amazon Associates = $423.27
- Clickbank = $121.09
- Amazon CPM Ads = $99.73
- Draft2Digital = $85.58
- Kindle = $71.38
- Google Play = $30.00
Total Revenue = $4887.43
Our Food Blog Expenses During June 2018:
- Tailwind = $119.88
- Cache Plugin = $99.00
- Aweber = $29.00
- Facebook Ads = $16.26
- Screenshot Monitor = $14.97
- Rafflecopter = $13.00
- Canva = $12.95
- Bluburry = $12.00
- Microsoft = $10.59
- Buffer = $10.00
- Image Crusher = $4.99
Total Food Blogging Expenses = $342.64
This leads to a total food blogging income from Recipe This For June 2018 of $4544.79.
For a quiet month of the year this is not too shabby. I have recently been visiting the town where I grew up. There is a lot of council houses, homelessness, people on low incomes and it feels rundown compared to what I remember.
It reminds me that the best opportunity in life we can have is working for ourselves. We can then control the future that we have and that the income below reminds me that I can earn more than 10 times what I earned when our first son was born.
Recipe This Blog Traffic June 2018
We got nearly 300,000-page views in June. For me this is an okay month as we found summer is our quietest time of the year. People want to be outside at the beach, not learning how to make stew and dumplings in the Instant Pot Pressure Cooker.
Our traffic also feels like it is coming back since we made several changes to our website and updated our SEO.
We have also moved hosting again this month. After being happy with our hosting, we find out that the hosting company we LOVE, has been bought out by a hosting company we HATE. Talk about worst nightmare! But we did get moved really quickly.
Here is our traffic for June 2018:
Here are our top 10 traffic sources for RecipeThis.com during June 2018:
Our traffic still leads by Pinterest and Google search and I am sure that is also the same to many of you reading our income reports too. Plus a lot of it is about rinse and repeat. Producing lots of quality content so that you can get more and more traffic from your favourite traffic sources.
Here is our SEO traffic from Google Webmaster Tools account:
SEO will always be my best friend. I find that traffic from SEO is 10 times better in regards to buying my products and becoming loyal lifetime visitors to recipethis.com.
What I love most on a new month is counting up how well I am doing for SEO traffic. I will look at my main types of content and see how many first page positions I have compared to this time last month.
It gives you a good comparison chart and lets you see if you are going in the right direction. Plus, you can see what’s working best for you so that you can produce similar content.
I do this for each of my main kitchen gadgets with that being our niche. Then I can see which one is doing best and which one I can work at further.
If you are a Paleo blogger for example, you can compare notes between your whole30, Paleo, gluten free and general tips posts.
As this goes live we are back in the UK. We are of course visiting family and friends as we have not been here as a family for 10 years. But its also an opportunity for me with RecipeThis.com.
I see it as my research tool for new ideas and a new product that we have coming out in January 2019.
I will probably be labelled that weirdo that takes notes on everything, but I don’t care as it is all helping us grow the blog!